The hype is real. Despite not having made his debut this season, Ben Simmons' popularity has overshadowed other established stars like Kevin Durant, Kyrie Irving and Kawhi Leonard, when it comes to jersey sales. The NBA announced its top ten best selling jerseys online for the Australia region today. Many familiar names made the list, most of them even expected. Stephen Curry of the Golden State Warriors made top spot, followed by LeBron James (Cleveland Cavaliers) and Russell Westbrook (Oklahoma City Thunder).