Larry Kestelman took another significant step towards controlling basketball in Australia today following the announcement of the NBL as commercial rights partner for Basketball Australia. Having already rescued the NBL and taken on the management of Basketball Australia's 3x3 program, the Kestelmen's NBL will now also take on responsibility for marketing, promotion and licensing of the rights and assets controlled by Basketball Australia. This includes includes all national teams, the WNBL, Centre of Excellence, the Aussie Hoops junior development program, Australian Junior Championships, and a host of 'other assets' that has not yet been specified.
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